DESIGNED TO FLY
Kate and Shawn Boyer founded Anatomie in 2006 after years in the activewear business. Budapest-born Kate got a MBA in International Trade in France, while working as a girls' gymnastics coach and dressing the team in outfits she designed herself. From there, the self-taught designer developed private label collections for many exclusive resorts in St. Barth.
She met her husband Shawn in Miami, where the Ohio native was designing customized clothing for hard-to-fit athletic men. The two joined forces to design sportswear for brands such as Elite Models, Cigarette Boats, Lamborghini and Nikki Beach clubs.
With Kate as CEO and Shawn as Creative Director, they launched Anatomie, a name that speaks to the impeccable fit and sleek tailoring of the brand's designs.
"We know a woman's body- all the different types and fits that flatter each shape the best," explains Kate.
The duo transitioned their activewear background into the athleisure category, taking it to the next level as a travel-specific luxury line with exclusive distribution and marketing partnerships. Today the brand is carried in more than 400 specialty stores, private clubs, resorts, golf shops, and spas nationwide.
Our customers are the most dynamic ladies on planet Earth.
They are the ones that made us evolve from activewear to designer travel wear.
We believe that traveling freely is one of the greatest privileges in life. Our mission is to become the most-loved luxury travel brand in the world.
We exist to outfit the global traveler- and everyday adventurer- in the most comfortable and stylish performance apparel. We define Anatomie as a luxury brand, but for us, luxury is not a price point; it's a feeling of ultimate comfort and personalized experience. From our apparel to our concierge service, our goal is to make you feel pampered, confident and well put-together. Our clothing is designed with a style-meets-function mentality and is executed with European fabrics and craftsmanship.